At Hometown Building Center in Watertown, South Dakota, welcoming shoppers doesn’t stop at sight of exterior signage. The welcome extends inside where the new Kids Zone play area sports two 8′ replica trees created by Signs By Benchmark.
Whimsically designed, the trees help create an intriguing atmosphere that engages children, leaving parents free to shop.
Created from cellular plastic, then sealed within Signs By Benchmark’s signature hard coat, the trees were created using the same manufacturing care that every Signs By Benchmark product receives.
As this project proved, selling signage doesn’t have to stop at the front door. Exterior signage is always a must, but interior elements may be added to the package in order to truly meet an end customer’s needs. For your next project that could benefit from the package deal concept, call the Signs By Benchmark team at 800-658-344 or 605-886-8084 to discuss ideas.